Comment 13 Jun 17

Serbian Media Barons Catch Vucic off Guard

The apparent decision of two of Serbia’s biggest media moguls to directly enter the political arena poses an intriguing dilemma for Aleksandar Vucic - and for the opposition.

Slobodan Georgiev
Aleksandar Rodic, owner and president of the board of Adria Media Group [left] and Dragan Djilas, the former mayor of Belgrade. Photos: Beta

Aleksandar Rodic, owner and president of the board of Adria Media Group, which publishes the influential tabloid Kurir – and Dragan Djilas, the former mayor of Belgrade, former leader of the Democratic Party and current owner of one of the biggest advertising companies in Southeast Europe, both signaled that they are starting - or re-starting - political careers on June 8.

The day could even turn out to be a turning point in the history of contemporary politics in Serbia.

Rodic, a once close ally and friend of President Aleksandar Vucic, has now declared war on Vucic’s regime, accusing him of being a dictator. In an open letter to the public, he charges Vucic with authoritarian governance and has called on readers of Kurir to support him and his initiative.

While he did not explain how he intends to overthrow Vucic’s regime, or what his plan is to establish something new on the political scene, he has used his tabloid to send a strong message to Serbian citizens and to Vucic personally.

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