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news 18 Jun 13

Serbia's President Stars in Road Safety Video

President Tomislav Nikolic is starring in a promotional video put out by the Serbian Traffic Safety Agency as part of campaign to promote use of seat belts.

BIRN
Belgrade

"It is not hard to wear a seat belt in the back seat, that is the moment that can save your life," President Nikolic says in the video, in which he can be seen fastening on a seat belt in his presidential limousine.

The video is part of a promotional campaign launched by the Serbian Traffic Safety Agency aimed at increasing the use of seat bealts.

According to the Agency, while 58 per cent of car passengers wear seat belts in the front seat, only 3 per cent do the same if they are sitting in the back seat.

The TV video has been distributed to national, regional, and cable broadcasters throughout Serbia. The Agency said it will also put up billboards featuring the President as of June 24.

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